What is the user group's demand for Wireless earphone

Column:Product News Time:2022-08-15
The penetration rate of TWS true wireless earphones has continuously doubled, and most regions have achieved a strong growth trend.

What is the user group's demand for Wireless earphone?


  (一)、Tone quality:

  Whether it is a wireless Bluetooth headset or a real wireless headset, listening to music is the most important use demand of all users. Moreover, the use scenarios of wireless headphones are more extensive. Especially with the rapid development of video content and game industry, the demand of consumers to obtain audio by wireless means continues to increase.

  The survey results show that sound quality is still the most important indicator for consumers to buy wireless earphones, and the reason for wanting active noise reduction is also the expectation that noise reduction can bring better sound experience. 

(二)、Comfortable to wear:

  I believe that many people have such worries. When using wired earphones, the earphone wires are often entangled, which is very inconvenient,

Wireless earphones can help users get rid of the shackles of connecting wires, so that we are no longer entangled in the shackles of wires. After careful design, wireless earphones are not easy to fall, wear stably, and it is convenient to clean up after use.

(三)、Super long endurance:

  The battery life of wireless earphones is generally only about 3 to 4 hours, which is not enough for people who like to listen to music to use for a day. It is natural that they are rejected. Therefore, users pay more attention to the ultra long battery life.

(四)、Waterproof function:

  Waterproof performance is an important technical indicator. Earphones that have not been specially designed and processed, let alone soaked, may be completely scrapped just after a rain.